It’s approaching the holiday season. Exciting times for everybody to take some time to themselves. Hopefully to travel to wherever … More
Category: Advertising
Top 4 Fintech Marketing Campaigns
Fintech or financial technology is an innovational and forward way of thinking that competes with the traditional financial methods of … More
Weird and Controversial Marketing Campaigns
There’s something innately fascinating about the weird and wonderful. Whether it spooks and shocks us or it draws us in … More
Fashion Marketing Campaigns
With the approach and arrival of the fashion season, I would like to take some time to shed some light … More
What is nostalgia marketing?
Google dictionary describes nostalgia as ‘a sentimental longing or wistful affection for a period in the past.’ Nostalgia evokes a … More
Advertising that Shaped Culture
Over the years there have been iconic advertising campaigns. These campaigns have shaped the advertising world but have also helped … More
Advertising with Love Island
Some quality trash TV that seems to be sweeping the nation is Love Island. I feel with every returning season, … More
Athletes in Advertising
The 2021 Tokyo, Japan Olympics are here. Now so far (Tuesday 27th July), team GB have managed to win 4 … More
The world is returning to normal : so are ads!
Let’s go back to normal! We just celebrated ‘Freedom Day’ last Monday. You’ve had a week to go into nightclubs … More
Rick and Morty in advertising
Rick and Morty is an animated series that follows a scientist Grandfather and his Grandson as they go on a … More
